Reports from the FTC Spam Summit
If you were ALL only an EEC Member, you could be joining a behind the scenes FTC meeting wrap up call this Wed. There is still time….
From Ken Magill: This Time, Marketing Wasn’t in the Crosshairs
Though last week’s Federal Trade Commission spam summit was a relatively sleepy affair, there was one major positive development for marketers: For once, they weren’t under fire.
The agenda and tone of last week’s event compared to a similar one four years ago were evidence of how drastically the relationship between marketers and inbox providers has changed.
Thanks to The Email Wars for this great article.