Welcome Listrak 3.3
We’re extremely excited to be releasing Listrak 3.3 today. This release contains 2 major new features with a handful of small enhancements that are sure to enlighten our customers and partners. The new major features are an RSS 2.0 publishing system as well as an image and document hosting service that we’re calling the Listrak Media Library. Both of these new features allow non-technical Listrak users to publish content easily on the web and deploy that content via the email channel.
Since the real power of the web is the ability for its users to publish their own content, these two new features will help to enhance the value that Listrak brings to our customers. We’re also helping to bridge the gap between some new Web 2.0 technologies with this new release. Specifically, Listrak’s new RSS 2.0 publishing system will allow users to embed social book marking links within their RSS feeds.
This release will also mark the beginning of the end for major new features under the Listrak 3.0 umbrella. All new features will be released as part of our new Listrak 4.0 feature set that has been under development for the past year. More on that in future blog posts. Until then, please check out the video tutorials we have released on our RSS publishing system as well as our Media Library.
Thanks to Email Marketing Blog for this great article.